MA Global Media Management

The MA Global Media Management is designed to meet the growing demand for intelligent, innovative thinkers to work within the media sector. This programme is the ideal way to progress in a career in the media sector, and will also offer students that have previously studied degrees in media, culture and the creative industries the chance to advance their specialism further.

how to apply

In order to complete this course you must successfully complete all the following CORE modules (totalling 180 credits):

➢ Research and Professional Skills 20 credits

The aim of this module is to introduce you to research skills and methods to allow you to craft your own research proposal, which will support and inform your major project module. You will choose your own area of interest relating to your specialism for research.

➢ Industry Practice and Context 20 credits

This module will introduce you to your specialist field, focusing on the key skills, issues and debates surrounding the creative industries and in your specialist field. Marketing and management theory will be put into the context of your specialism and relate to your growing awareness of the global nature of the creative industries.

➢ Leadership Development – ADM 20 credits

Leadership permeates across all organisations and levels of society and this module provides focus on how leadership is relevant across the creative sector including arts, design and media. Developing effective and responsible leaders in the creative sector helps to promote and enhance creativity at both the individual and sectoral level, benefiting creative industries overall.

This organic module examines contemporary issues relative to the leadership and management within the creative sector. These may include the functions and roles of leaders and aspects to lead to better decision making of managers, both from UK and international perspectives and delivered specifically for ADM students only.

➢ Global Strategy Development 20 credits

Global Strategy Development module offers an introduction to strategy concepts and practice while exploring how to develop strategies for large corporations and small or medium sized businesses.

➢ Project Management – ADM 20 credits

Successful Project Management within the creative sector (e.g. arts, media, design, broadcasting, luxury goods, building design, etc.) is essential to take ideas from beginning to fruition, assisting with the operationalising of new innovation and smooth delivery of essential tasks. The project management module explores issues within the creative sector.

➢  Global Media Innovation and Enterprise 20 credits

This module draws on concepts introduced and skills developed in the first semester and helps students apply these to developing their own global media entrepreneurial framework. The central tool used in ensuring the module meets student need, is the development of career outlines. By introducing key aspects of media innovation and entrepreneurship, this module functions as a stepping-stone phase for the students in achieving their professional goals. Whether the student wants to be an entrepreneur or lead an area of existing businesses, the module fosters relevant knowledge and skills within global media management.

➢  Major Project (Masters) 60 credits

The purpose of the module is to enable you to undertake a sustained, in-depth and theoretically informed research project exploring an area that is of personal interest to you. It is important that we can support you appropriately, so you will be guided towards choosing a research topic which is relevant to your discipline and in which your lecturers have expertise. The outcome may take the form of a written dissertation or a practical outcome with accompanying reflective, critical and contextual material. The main consideration when choosing your topic is that it must be relevant to your programme and you should consider the relevance of this topic to your future academic or professional development.

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